Gamify fitness. Reward steps with digital sneakers. Create real-world value.
Aglet transforms everyday physical activity into a compelling, reward‑driven loop. Steps become a currency that fuels collection, trade, and limited‑time drops, giving movement tangible value.
Players can purchase digital sneakers, participate in events, and—when the opportunity aligns—exchange select virtual goods for real‑world products. The result is a healthy habit‑forming experience that is entertaining, aspirational, and commercially meaningful.
Gaming meets e-commerce. A first-of-its-kind mobile experience.
We designed a seamless fusion of mobile gaming and e‑commerce—an experience that had to feel playful, performant, and purpose‑built for conversion. We mapped day‑one through day‑90 journeys, identified habit loops, and crafted a library of "delightful moments": subtle animations, micro‑rewards, and time‑boxed sequences that nudged daily returns while naturally connecting play to purchase.
Global artists. Award-winning innovation. Community-driven design.
We collaborated with illustrators and creators worldwide, building UI systems that elevate their artwork without overpowering it. The visual language is intentionally minimal and typographic, giving space to bold illustrations while maintaining accessibility, performance, and consistency across iOS and Android.
$24M raised in 2022. Over 3 million total users. ~300,000 daily active users.
These outcomes reflect a product that balances joy and utility—rewarding healthy behavior, empowering creators, and sustaining a vibrant economy. Aglet continues to evolve with new mechanics, events, and partnerships that keep the experience fresh while strengthening community and retention.
Interface designs that brought the vision to life.
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